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The challenge
International students compare colleges from abroad, often in a second language, and agents need their own route in. The site had to make programs, fees and the next step easy to find for both.
Case study · Education website
An international college website for students and agents
VGC International College offers English courses, business programs and university pathways in downtown Vancouver to students from around the world, many of whom find the college through education agents.


01
International students compare colleges from abroad, often in a second language, and agents need their own route in. The site had to make programs, fees and the next step easy to find for both.
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A clear top bar puts Apply to VGC, Fees & Payment, Contact, the Agent Portal and the placement test one click away. Program groups (English, Business, University Pathways) each get a card and a page, with brochure download, placement test, application and contact as four quick actions.
What was built
Download the brochure, take the placement test, apply, or ask a question, right under the hero.
English programs, business programs and university pathways, each with its own landing page.
A separate route for education agents, who send many of the college's students.
Awards, accreditations and a student blog with real student stories.
On the live site


The outcome
VGC has a site where a student abroad can go from browsing programs to applying in a few clicks, and agents have a route of their own. It is live at vgc.ca.